The premier platform for data-driven pricing & ecommerce
Powerful Distribution (Liftopia.com)
Spend your marketing dollars wisely.
Liftopia.com is the largest and most popular consumer marketplace for
lift tickets, featuring 250+ ski areas and reaching 30% of skiers and
riders in North America. Liftopia.com offers partners an efficient way
to spend marketing dollars, while getting customers out more often to
the activities they love most.
White-label Ecommerce (Cloud Store)
Give your customers the best buying experience.
Cloud Store is Liftopia’s white-label e-commerce solution used by over
110+ resorts, parks, and attractions. It is the only ecommerce platform
built with a revenue management model, data structure, and toolset
explicitly focused on dynamic pricing. Cloud Store, which boasts
industry leading conversion rates and UI, can be implemented quickly
You only get one opportunity to maximize sales for each day of the season.
Liftopia's proprietary, data-driven pricing model considers real-time
demand and purchase behavior to generate optimized prices for every day.
The pricing engine is built on millions of data points of consumer
behavior online, which enables it to yield optimized prices that
automatically update in response to consumer demand. Liftopia’s
experience with revenue management can be applied to any type of
business from a ski resort to a waterpark to grow advanced sales.
Business Insights & Analytics
Data isn’t actionable unless you know how to analyze it.
Liftopia’s analytics team offers access to customized dashboards and
reporting throughout the year to know if your pricing strategy is really
working. Detailed business metrics – such as revenue, online customer
behavior, regional comparisons / benchmarks, and upcoming attendance,
are accessible at your fingertips. These analytics offer a continuously
updated view into your online ticket sales.
We only get one opportunity to maximize sales for each day of the season.
Our partnership with Liftopia has helped us develop a strategic-pricing
strategy to generate the most revenue every day of the season, despite
weather conditions and other factors that influence demand.
The reporting and dashboards provided by Liftopia have given our team
invaluable insights not only about performance of the resorts within our
portfolio but also how we are doing compared to the larger comp set within the
Liftopia.com network. Liftopia's automated reporting also allows me to analyze
results quickly during the season and implement changes that that have a
measurable impact on our season's revenue.
Michael Anselmi, VP Analytics
Liftopia.com has proven to be a strong platform for Aspen Snowmass to expand
marketing reach beyond our direct booking channels. Most important to us is
acquiring new customers and we've seen a very low amount of overlap between
existing customers in our database and new ones coming through the Liftopia.com
Christian Knapp, CMO
Working with Liftopia has resulted in a tremendous improvement of key results for us this summer. As a result of Liftopia's dynamic pricing model, both revenue and average purchase price are up year over year at our property. Selling our tickets in advance through the Cloud Store has reduced the demand on our ticketing staff and provided an overall better guest experience!